Archive for the ‘Social Networking’ Category

TheNanny612 and the Three Avatars

Tuesday, July 1st, 2008 |

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I wrote a post regarding my avatar change on Collective-Thoughts. This post is a continuation of that. The avatar I had chose at the end of that post didn’t work out. And since my 6 year old daughter helped me come up with my final choice for an avatar I decided to write this post in the form of a Child’s Story, "Goldilocks and the Three Bears".

 The Avatar Story
Image by Super Dave Chen

TheNanny612 and the Three Avatars

TheNanny612 was a Young Lady who spent much of her days Social Networking. She had her own land in her part of the Web 2.0 World.

Normally this Social Media Lady would had been content to go about her usual Social Networking, but on this day she chose instead to cut off her long curly hair. Knowing that once she did this she would have to perform the duty of choosing the right avatar for her part of the Web 2.0 World named Social Desire.

It was on this day that TheNanny612 Avatar Journey began.

TheNanny612 didn’t think the duty of choosing an avatar would be a difficult one. After all, what is the big deal, really? An avatar simply is a picture to help members of Online Communities know who you are…. is that really such a big deal?

So, TheNanny612 simply had her picture taken a few times with a cell phone. She chose the best of the batch of pics, cropped it and sized it perfectly. She made each picture into different sizes to easily accommodate the different requirements at different Social Networking Communities. The smallest Avatar size is 50×50 for Sphinn and StumbleUpon uses a 475×475 on its About page.

TheNanny612 Avatar #1

475 x 475 50 X 50
TheNanny612 Avatar #1 475x475 TheNanny612 Avatar #1 50x50

She really liked this picture, but it was so dark. She didn’t realize how dark until she had it resized to fit Sphinn’s 50×50 Avatar requirement. The size Avatar for Sphinn is so small & so dark that it is terribly difficult to recognize who the picture is of….. That will never do.

TheNanny612 sighed as she really thought this was going to be simple. "Oh well.", she said as she moved on to the next stop.

She took a look at the first picture to see what the problem was and came up with a few of things.

  1. To dark.
  2. Little Contrast. TheNanny612’s dark hair against the dark chair. There was absolutely no contrast.
  3. The picture was taken with a Cell phone. The quality of cell phone pictures aren’t always good enough to work with.

So, TheNanny612 decided that she needed to do things differently. She decided to do everything completely opposite from what she did last time.

She dressed in a white blouse and sat on a light rug in front of a cherry stained door. This is how the picture looked in its largest and smallest forms:

TheNanny612 Avatar #2

475 x 475 50 X 50
TheNanny612 Avatar #2 475x475 TheNanny612 Avatar #2 50x50

TheNanny612 was initially happy with this photograph. She likes the black and white look and the contrast is nice. But, notice how the picture changes when it is made smaller. The change in size makes it difficult to recognize that its TheNanny612 at all. She began to think that there will be no 50×50 avatar that will be easy to recognize, but she knew that wasn’t true. After all, her last 50×50 avatar was easy to recognize.

So, TheNanny612 went back on her search for the Perfect Avatar…. the Avatar that was "Just Right."

The problems with the 2nd Avatar?? There were a few…

  1. It’s a lovely shot large, but when made smaller it is difficult to recognize.
  2. The picture is simply to light. The black and white look washes TheNanny612 out. She will not stand out compared to others which is very important in Social Networking.
  3. The contrast problem in the 1st photograph caused TheNanny612 to dress in light colors, but this did nothing for the photograph either.

TheNanny612 was truly frustrated. She asked out loud, "Why is this so hard?" All of a sudden it came to her…. she needed to figure out what made her original Avatar Memorable.

What made the Original TheNanny612 Avatar Memorable

TheNanny612 Original Avatar

  1. An Unusual Head shot
  2. Sepia - I didn’t use Black & White….. Sepia added a bit of color.
  3. Side Angle
  4. Not the entire head
  5. Nothing much else in the background.

More determined than ever TheNanny612 decided to stick with what seemed to work with her original avatar. The most important thing to her was that the avatar needed to look just as good small as it did large. And, up until this point that had been TheNanny612’s struggle. She needed to stop posing so much & get back to basics…. get back to what worked for her in the past.

TheNanny612 decided to hand the camera to her 6 year old daughter and allow her daughter to snap a few random shots. Little did she know the perfect avatar would be taken by the young child.

TheNanny612 went through all the photographs taken by her daughter that day. She came across one that she felt would be a perfect fit if cropped just right. This is what she came up with:

TheNanny612 Avatar #3

475 x 475 50 X 50
TheNanny612 Avatar #3 475x475 TheNanny612 Avatar #3 50x50

The first first Avatar was too dark, The 2nd Avatar was too light, and the 3rd Avatar was just right!!

With each Avatar mistake TheNanny612 learned something and the final Avatar was the nicest in all the Land.

The Moral of this story…

Sometimes things don’t go well the first time around or even the 2nd. But, as long as you make each a learning experience then the outcome is usually good one.

The End.

The ABCs of Social Media

Wednesday, June 11th, 2008 |

Social Desire will be featuring Guest Posts for the next few weeks. Today’s Featured Guest Post is by Mark Dykeman.

The ABC's of Social Media
Image by Steve & Jemma Copley

Everyone’s got a Top Ten list, an 8 step guide, or some other how-to post to succeeding in social media.

This isn’t one of those posts. Not exactly. Not really.

OK, maybe a little bit.

What I’ve done is to take each letter of the alphabet and try to find one or two words that can be used to describe social media. I’ve tried to cover many of the important points and aspects of social media that I’ve picked up through my own activities. I hope you enjoy and find it useful.

The A – Z listing for social media

Ask/Acquire – social media is a place where we can ask questions and acquire knowledge; there are tons of great resources out there.

Bold – push yourself and test your limits. Try things that might have scared you in the past, either due to lack of confidence or experience. Be bold!

Communicate – it’s all about the conversations.

Demonstrate – show people what you know; help educate them. (note: I was very tempted to use the word "desire" here… ;) )

Evaluate – absorb everything you can, but keep a critical eye open. As you meet different people you’ll gradually get a sense of who knows their stuff and who doesn’t. Don’t accept advice blindly – think it over and make up your own mind.

Friend – "friend" has become a verb in social media, where you give or are given permission to share stuff with other people. It’s a key component of social media, hence the word "social".

Give – contribute to the body of knowledge with your own thoughts, ideas, tips, tricks, critiques, and others. It’s not valuable if you keep it to yourself.

Help – as per give, take the time to do favors for other people. Answer their questions; show examples. You get a lot back from this, even if it doesn’t happen immediately.

Ideas – social media contains some of the coolest parts of higher education – the discussion and refinement of ideas.

Join – if you’re going to be social, join groups that interest you. It’s all about relationships.

Knowledge/Learn – this K and L go together like peanut butter and jelly; learn stuff, increase your knowledge.

Mentor – help a beginner and you could have a good friend for life.

Name – names are important, doubly so in social media. Meet people, remember their names. They’ll do the same for you!

Open – be as transparent as you can. Consider different points of view, as well. Speak respectfully, but freely.

Passion – that burning sensation isn’t an, um, infection, it’s the power of love and desire when you discover something that you love to do.

Question – questions drive social media. Why? Because we all want to find answers!

Reveal – tell the world about yourself to the extent that you feel comfortable to do so. People want to know something about their follow social mediaites!

Share – as with giving, sharing means doing things that don’t just benefit yourself, they benefit other people as well. Give credit where credit is due and share the rewards!

Teach – again, show people what you know and we all benefit.

Understand – this is critical, because language is an imperfect means of communication. It can be very easy to misinterpret someone else’s writing, especially if it hits an emotional hot button. Make sure your reactions are tempered by understanding so that you know what was really meant within a communication.

Vigor – show some life there, sparky!

World – it’s a big world out there and social media will expose you to places that you never knew existed.

X-Ray – look inside and see what’s really happening. Don’t be fooled by exteriors or pretenses. Get the real story.

Yearn – satisfy those self- actual cravings, at least temporarily, through social media participation. But stay hungry – there’s always more.

Zen – practice, be mindful, and learn constantly as a path to enlightenment (of sorts). You might not become a spiritual master, but these principles can still lead to fulfillment in social media.

Social media from A – Z – there it is. I hope you were paying attention because there’s a test coming up!

(Of course, the test never ends… ;) )


If you enjoyed this post check out more of Mark Dykeman’s work at Broadcasting Brain, his blog about communication and social media.


 

Social Media Karma – What Goes Around Comes Around

Wednesday, June 4th, 2008 |

This Featured Guest Post is by James Duthie of Online Marketing Banter

Social Media Karma
Image by dmax3270

Do onto others as you would do to yourself. It’s a fine philosophy to live by. The laws of karma state that our personal actions & behaviour influence future experiences. In other words, we’re responsible for our own destinies and the ultimate happiness & success we achieve. I can’t think of any other environment in which karma is more relevant than social media…

Free is the new currency of the Internet. Social media is a perfect example. How many people make real money from blogging? Very few. Yet every day millions of bloggers produce content for free distribution. Why? Because they believe in karma. They believe that giving their content away will lead to positive future outcomes, whether they be business or personal.

Social news communities such as Digg and Sphinn are even better examples of karma in action. A selfless attitude is expected within social news communities. Good karma can only be earned by dedicating free time to positive community activities such as:

  • Submitting content that the community values
  • Creating relationships with other community members
  • Contributing to blogs of community members via comments & guest posts
  • Reading and voting for your friends’ content
  • Adding meaningful insights to conversations within the community
  • Asking for nothing in turn for your positive contributions

People who succeed in social media embrace the principles of good karma. They don’t ask for support from the community, but they receive it anyway because of the positive contribution they make.

Newbies in particular need to display the strongest faith in social media karma, because the karmic circle takes time to turn. In my case it has taken months of participation within Sphinn before the good karma returned some personal rewards. But good things come to those who wait…

Social media karma in action

About a month ago I crossed paths with a blogger named Robin Cannon. Robin manages Fog of Eternity, a blog dedicated to web design, social media and online marketing. Like me Robin is fairly new to the game, and is still establishing his blog and audience. I liked Robin’s work and quickly subscribed to his blog. I also began to submit his work to Sphinn and StumbleUpon because his stuff was well written and deserved a broader audience.

According to Robin, it was my social media support that helped give his blog the kick start it needed. A number of my Stumbles helped him generated thousands of visitors a day (who ever knew my Stumbles were so powerful…?). Before long that momentum grew and he was averaging over a thousand visits a week. In fact, in just a couple of weeks he had far surpassed my own traffic levels.

Robin has thanked me a number of times for the social media love I gave him. He didn’t need to. After all, social media submission also shines the limelight on the submitter if it goes hot… But despite that, Robin made me a special offer recently. Noticing that my own blog design was a little uninspired, Robin offered his design skills to help give it a little spark. As someone without an iota of design experience or skill, this offer was like gold to me!

And that, my friends, is the circle of social media karma in action.

Robin never asked me for social media support, but I gave it anyway because his work was great quality. I would never have dreamed of asking Robin to redesign my blog, but he offered anyway out of goodwill.

If you’re not succeeding in social media, perhaps you should take a look at your own behaviour… Are you exuding an aura of good karma…?


Author Bio:

James Duthie is an Australian digital marketing expert. He writes on all things social media, blogging, SEO & digital marketing at his blog - Online Marketing Banter. Subscribe to hear more of his ramblings here.


Offline Reality Online

Tuesday, May 27th, 2008 |

Social Desire will be featuring Guest Posts for the next few weeks. Today’s Featured Guest Post is by Peter Newsome of SiteMost.

Offline Reality Online
Image by Lady-bug

Offline Reality Online

When I catch-up with friends we’ll usually talk about the highlights of our week, we’ll have a whinge about the things that got under our skin and we will vocalise our opinions some of the current events that we feel strongly about.

Take away the face-to-face interaction, convert the speech to text (although not in every case thanks to how easy it is to create and share audio and video content) and you have a blog.

When I get home from work, I’ll look through the cupboards and fridge and work-out what I’m going to make for dinner. Once I’ve made a decision, I’ll usually vocalise this to myself - “Tonight I’m going to make spaghetti bolognese!” (yes, I know that talking to yourself is the first sign of insanity and a lot of my friends already think I am a little insane).

I’ll also continue talking to myself as I prepare the meal “a little bit of oregano, a dash of wine…” and as the TV is usually on in the other room, I’ll often make comments about the day’s stories “Interest rates are up again, there’s still conflict in the Middle East and Britney Spears did what?!?”

The above examples of small conversations that we have with ourselves everyday could easily be seen by having a quick skim through Twitter logs.

When you’re at school, the more friends you have, the ‘cooler’ you are – aka MySpace, Facebook etc. etc.

Take away the cheesy voice-over and Benny Hill music from ‘Funniest Home Videos’ and I’ve just described at least a third of YouTube’s content.

My mother sticks little yellow Post-It notes on the side of her computer monitor listing websites she’s found and wants to remember how to get back to them – if she understood what I was talking about when I tried to teach her about del.icio.us

For your daily dose of tabloid news in an online format you don’t need to look much further than Digg. And just like you’ll need Amy Winehouse throwing-up on your shoes if you want your pic in the tabloids, you’ll also need some Social Media Celebrity Endorsement if you want your articles to appear on the front-page of Digg.

So as you can see, most online social media has been inspired by something offline (even if the inspiration was far from the examples above, you still get the general idea). The only problem is that there is still a very big disconnect between the real and the virtual worlds.

It’s like comparing reality TV with actual reality. I don’t know who’s reality it is, but I can’t recall the last time someone locked me in a house with a bunch of strangers and recorded my every move whilst making me perform challenges like eating worms or pouring spiders on my head, or watched me painfully sing karaoke, or become a model, or survive on a desert island or made me lose half my body weight etc. etc.

Sure, it might be entertaining, but it certainly isn’t what happens to you and I on a daily basis.

I’ve met bloggers that write well, seem quite entertaining and have hundreds of subscribers but in person they are very shy and introverted or waaaay over the top and are incredibly annoying to have a conversation with.

Whereas other bloggers that only have a handful of regular readers have been charming, interesting and insightful when I’ve met them face-to-face.

There was a guy I went to school with who still lives with his parents, works for the local government in an accounting role, hasn’t changed one little bit from the weedy, nerdy, annoying guy from senior school… but his Facebook page says he has 300+ friends.

Now I’m not trying to say that one’s online persona is inversely proportional to how popular they are offline… there are some really great people that I’ve met who are very popular both online and offline.

Although I think that we should observe how the online world has taken most of its inspiration from the real world and as it continues to do this, there will become a requirement for social media mavens to genuinely be as interesting and insightful in reality as they are online. Otherwise they may find that the virtual reputation they’ve worked so hard to build won’t hold-up as the two worlds (offline and online) become one.


If you enjoyed this Guest Post you can check out more of Peter’s work at SiteMost. And, while you are at it subscribe to the SiteMost Feed.


 

Are teens today lacking in Interpersonal and Communicative Skills?

Friday, May 2nd, 2008 |

 Teens & Texting
Image by BdwayDiva1

Are Texting & Social Media Platforms causing teens to lack in Interpersonal Communicative Skills?

I received a text from my oldest son last week that was very disturbing. He was obviously too freaked out to discuss the topic with me face-to-face and instead chose to tell me this uncomfortable piece of information via text messaging. I feel I’m a very "with it" mom when it comes to these things. Especially since being involved in Social Media is pretty much what I specialize in. But, after this particular text I was left wondering….

“Are teens today lacking in Interpersonal and Communicative Skills?”

Generations have been dealing with the change in Technology for Decades

  • Rock-n-Roll
  • Television
  • Record Players
  • VCR’s
  • Telephones
  • Computer’s
  • Internet
  • eMail
  • Cell phones
  • Web 2.0
  • etc…

I’m sure it hasn’t been easy for any generation to make the transition and today’s generation is no exception. I use text myself, but I don’t use it to replace normal everyday conversation, but it appears that many of our teens do. Many of my friends and colleagues I spend time with online have children and I’m very curious of their thoughts on this…

Is Mobile Technology and Social Media taking away what our Children should be learning during face-to-face Communication?

When I was a teen growing up I was forced to discuss things with my parents face-to-face….. even the uncomfortable discussions. And, through each of these discussions, as difficult as they were, they each were a learning experience. Could Instant Messaging and Text be robbing our children from learning some social skills?

Teens are breaking up with boyfriends and girlfriends over text…. and this is completely normal. These uncomfortable discussions that all of us hated to have were all a learning experience for me. Mostly, I learned tact and empathy. Are our children growing up more selfish & cold because they can avoid these conversations entirely?

I was never an overly brave teen. I didn’t have as much confidence in myself as others and this made confrontation much more difficult for me. If I had social media platforms and mobile devices available to me back then I’m positive I would have been using them instead of how I had to deal with things.

Maybe I wouldn’t have succumb to peer pressure. Maybe I would have been braver in what I told my peers…. in saying, "No!!". Or, maybe I would have dealt with confrontation in ways that maybe teens are dealing with it now… "text and Instant Messaging".

This might not sound like a major issue, but after the text from my oldest son I’m not so sure about that.

I believe that many of the uncomfortable situations and confrontations I dealt with growing up taught me many things and made me into the person I am now. Who knows…. maybe I’m reading too much into this. But, I really don’t think so.

Teen Crushes

As I mentioned earlier I lacked a certain amount of confidence growing up, so certain things were especially difficult for me. For example, telling a boy I liked him. I remember having crushes growing up and the boy never knew. By the time I was in Junior High I was still extremely nervous to tell a boy I liked him, but I would try very hard to push through the fear. Making a point to talk to him, pausing by his locker, dropping something nearby to see if he would pick it up, and dialing the phone to call him. I say dialing the phone because unless one of my friends was calling for me I don’t think I ever stayed on the phone long enough to talk to the boy. Most of the time I would dial the phone number and once someone answered I would hand up. Thank Goodness this was before *69…. otherwise, I would have been busted for sure.

How would Texting & Social Media changed this process? Well, I wouldn’t have had to be brave and start a discussion… Simple texts are so much easier than real words. I would no long have to worry about blushing in front of a boy. He wouldn’t even have to know how nervous I was. There is no way via text he could hear my shaky voice, see my knees tap together from nerves or see me blush from fear. This fact would have given me the confidence to flirt via text.

What learning experience would I have missed out on? Over the years of pushing through my fear of talking to guys I built confidence. I learned what worked for me and what didn’t work for me. I realized that guys thought I was sweet when I blushed. Actually, over the years I wasn’t nervous to talk to most guys at all. My confidence increased enough that I could easily talk to a guy. Would teen develop this confidence if they were doing all interaction between themselves and guys via digital methods?

Breaking up with a guy

Okay, if telling a guy I liked him wasn’t bad enough….. breaking up with him was so much worse!! I hated making someone unhappy or feel bad about themselves. I am still horrible at that, but disappointment is a fact of life and dealing with it is part of it. Break ups can be some of the most difficult conversations to have, but to move to the next relationship… break-ups must be done.

Many of my friends were broken up with by notes in school. I was mortified by this and fortunate enough that this never happened to me. However, in High School I was in the middle of a long distance relationship, so all of our communication was via phone and "snail mail". We would see each other only on weekends.

How would a Break-up have been different if I had text or Social Media Platforms?

What makes a break-up so difficult is the confrontation. It’s usually not an easy conversation because many times the other person feels a bit under attack or defensive. Texting a break-up (which let me just state…. is cowardly and never okay in my book) erases any face-to-face contact. No confrontation. As a matter of fact you don’t have to answer any further calls or texts. This is an easy way out. There is something to be said about "closure", people!! How the heck do you get closure from a text or instant message? Unless, of course, the entire relationship was done via text or Instant Message then a break up should NOT be done in this fashion. I couldn’t imagine sending a text like….

"Have I told you just now how much I’m in love with U???
No??
Chew on it, have a nice life… "

Check out these other "Break-up Texts" . They are unreal!!

But, texts like the one above are being sent to innocent (or not so innocent) boys and girls everyday.

What I have learned from having to break up in a face-to-face way…

  • Break-ups hurt
  • Break-ups are an end to something that you might not be ready for
  • tact
  • empathy
  • sensitivity

Dealing with Friends and Social Life in High School

I know that Social Life in High School means a lot to teens. It meant a lot to me and still means a lot to kids. But, I also know that the peer pressure and saying, "No" can be a sticky situation. I would never want to go back and do high school over again due to the peer pressure I experienced. I dealt with the peer pressure the face-to-face way, but how are the kids dealing with it now-a-days?

Teens are using Social Media Platforms to deal with Peer Pressure.

They use text and instant messaging to say what’s on their minds. It not as confrontational. Sounds less threatening, right? Nope!! To get revenge these teens sometimes are using malicious ways to deal with their anger such as YouTube videos, MySpace & Facebook public messages, non-private instant messaging and other embarrassing ways. My thoughts are that because of the convenience of social media ways of dealing that these same platforms are giving teens a convenient & easy way to get revenge. This is making Peer Pressure tons worse than it was when I was growing up.

What I have learned from dealing with Peer pressure face-to-face?

  • knowing you have to deal with them face-to-face makes you be choosy who is your friend
  • Over time I realized what/who makes me happy
  • I don’t always have to say, "Yes" to everything
  • Could shut down the peer voices after school…. with text, Instant Messaging & other Social Media platforms this is much more difficult.

I’m wondering if the lack of closure causes a teen’s need for revenge? Could it be that communicating verbally face-to-face with someone forces closure? Maybe with text and instant message there is no "end".

Telling Parents Bad News

I would like to think that conversations with parents hasn’t changed much since I was growing up. But, even I know that’s not the case. I already admitted that my son text me a message that he should have talked to me about in person. Why did he do this? Because he felt it would be easier. Was it? Well, probably. Temporarily anyway. And, probably by the time he approached me in person I calmed down quite a bit. Did he learn as much from the whole experience…. I’m not so sure.

And, I have some fond memories of when I was growing up of conversations with my mother. I also have some memories of scary conversations with my mom. But, bottom line…. they were face-to-face conversations. They were banter back and forth that I believe made a difference in my life. Not only did I learn something from it, but I also bonded with my mom. And, there is one other thing that it left me with… something I can smile at later. Embarrassing situations that I can smile at because I survived. Something I can laugh at by myself or conversing with my sister.

I look back on those moments with my mom fondly…. now. However, had I had the opportunity to get out of a sticky situation in an easier fashion I totally would have.

Which brings to me back to the question, " Are teens today lacking interpersonal communicative skills?"

What do teens have a fear of??

  • Confrontation
  • Rejection
  • Disappointment
  • Failure
  • Embarrassment

What are they missing out learning??

  • tact
  • sensitivity
  • empathy
  • respect
  • anger management
  • communication skills

I asked the following question to my friends on Twitter, "What would have been different 4 you had you had text & IM as teen? How would Break-ups, dating, peer pressure been different?" This were some of the answer I received: Click on the image to see in full size & with Profile Links

What would have been different 4 you had you had text & IM as teen?

 

What are your thoughts? Are teens today lacking interpersonal communicative skills?

 

 

Do you want to be my Facebook Friend?? Stop Threatening Me!!

Thursday, April 17th, 2008 | FunWall Chain Messages
Image by Miky Jpeg

I have been a little disappointed in Facebook lately. Well, maybe not Facebook directly, but instead some of the people that I have agreed to Facebook Friendships. And, due to the tactics these people are using on Facebook to pass the word about things they feel strongly about has caused me to not spend as much time on FaceBook in general.

In case you aren’t aware…. it was only a few months back that I was singing my praises about Facebook. I spent a lot of time there. I was able to do my social networking in ways that I couldn’t do in other Social Media arenas. I love Social Networking in all different ways, but what is so cool about Facebook is some of the very cool Applications that Facebook has. Some of these applications helped me interact with fellow marketers and bloggers that I didn’t know too well before facebook, but due to the fun networking via these applications caused me to take a closer look at their websites and blogs. But, recently something has started to happen that has not happened to me in this last year of using Facebook until recently…. "Chain Messages."

I’m not sure if Chain Messages is what this "thing" is actually called. But, this is what I’m going to call it. Chain Messages reminds me of a chain mail, but is is done through Facebook Applications. These Chain Messages are rude, forceful and threatening and I’m more than a little bit irritated that they have entered my Facebook space.

Here is an example of a message I received earlier today that has me so upset. I have removed a couple things from this screen shot. I removed the name of the person who sent me this FunWall post. I have also removed the name of my Facebook Friends from the "forward to:" section.

Funwall Chain Message

Now, this isn’t the first Chain Message I received, but this one really has me bothered. I’ll get into the reasons why this particular Chain Message has me irked, but in the meantime let me list what makes a Chain Letter a Chain Letter, so we can compare the Old Fashioned Chain Letter to this Chain Letter 2.0.

Wikipedia tells me that a Chain Letter is…

"A typical chain letter consists of a message that attempts to induce the recipient to make a number of copies of the letter and then pass them on to as many recipients as possible… Common methods used in chain letters include emotionally manipulative stories, get-rich-quick pyramid schemes, and the exploitation of superstition to threaten the recipient with bad luck or even physical violence or death if he or she "breaks the chain" and refuses to adhere to the conditions set out in the letter."

Wow, that definition sounds very much like the FunWall Post I received above. Let’s check out another. The following is from FraudBureau.com. Here they explain the Anatomy of a Chain Letter.

"Every chain letter is comprised of three components:

* The hook. The letter will try to grab your attention so that you will read the rest of it. Some common themes are "Get Rich Quick", to appeal to our desire to make money or "Virus Alert" to hook us by arousing our fears.

* The threat. Once you are hooked, the letter arouses your fears by telling you about the terrible things that will happen if you do not continue to keep the chain in tact. The threat is usually realistic enough to get you to continue the chain.

* The request. The request is usually the demand to distribute the letter to as many individuals as possible. "

Ahhh, so there are three components to every chain Letter. Very interesting. Well, Let’s see if there are three components to this Facebook Chain Message…

The Hook - "Someone will either call you or talk to you and tell you that they love you." Not a get rich scheme, but definitely something that many people are desperately looking for.

The Threat - "I better not see anyone breaking this one or see deleted." Well, I know this is not a specific threat, but it is an empty threat at least. It is playing on the fear of many people with social networking…. not having other’s support.

The Request - "These are ribbons for Soldiers fighting in Iraq and Afghanistan. Pass it on to everyone and Pray." Definitely works on the emotions of many.

Hmmmm…. very interesting. Seems like this FunWall Post has all the makings of a Chain Letter to me. Dress it up whatever way you want to, but it is what it is… a chain letter.

What has me so upset about this particular Chain Message is the fact that it plays on the emotions of many people. We all know and love someone who is helping fight wars in Iraq and/or Afghanistan. And, this message is using our emotions to get us to do what they want us to do.

You know what really gets me is that I might have helped passing around the support ribbons to my Facebook friends had I not felt threatened. But, after reading the entire FunWall post I didn’t want any part of it. I wonder how many others who received this same FunWall post felt the same way I did and didn’t forward the message to their Facebook friends as well.

And, that brings us to another topic which I won’t delve to far into at this time….. friends made online. Should they have the same qualities of real life friends? OF COURSE!!! The social skills and etiquette that your mother and father taught you should still apply online. No parent in their right mind would teach their children the skills of threatening their friends. So, if you wouldn’t treat your friends in the real world with threats then don’t do it online.

You want to be my friend online?? Stop threatening me!!

StumbleUpon Changes - Are you a List or Grid?

Tuesday, April 1st, 2008 | StumbleUpon Icon

In the past few days I’ve noticed a few changes on StumbleUpon. They aren’t huge changes, but changes none-the-less. These changes appear on your own StumbleUpon page. What is cool about these changes is that you have a choice. You can choose to keep things the same as they have been or change the way your Favorites page looks. And, deciding between keeping things like they once were or changing it to the new display depends whether you are more visual or not.

If you take a look on your Favorite Page on StumbleUpon and you have it set to the standard view it should look something like this:

StumbleUpon Favorites Page List Display

Now, take a look at the right section of this page. You will notice a section that looks like this:

Display Thumbnails on StumbleUpon

If you click on the link that says, "Show thumbnails" your Favorite page on StumbleUpon will now look something like this:

Display Thumbnails on StumbleUpon’s Favorite Page

Pretty cool, huh?! But, it can be changed even more still. Visually, I like the way the above thumbnails looks on my favorites page. But, maybe for you this way is too wordy and you would like to see more Thumbnails. Not a problem. You will notice that there is a section that says, "Display: List Grid". It should look something like the following image:

StumbleUpon Display List or Grid

Right now your StumbleUpon Favorite page is probably on the default display, List. Click on Grid to see the display change to list your favorites as a grid using Thumbnails. It will look something like this:

StumbleUpon Display Thumbnails Grid

For example, when I stumbled the post, "Treating Your Blog as a Business: 8 Aspects to Consider" it lists the screen shot of the entire web page and It’s easier for me to look at the thumbnail and know it is a DailyBlogTips post. It probably has a screen shot of the entire web page because there is no other image on that post. However, when I stumbled Brent Csutoras‘ post, "Digg’s April Fools… The Joke is on You!" the thumbnail on my StumbleUpon favorites page is the image of Brent’s "digg-fools-buttons photo". This could make just the thumbnails display on my favorites page more difficult for me in the days to come to figure out what I stumbled without having the description there too.

I DIG that I have choices on how I would like to see my StumbleUpon Favorites. I love the way my Favorites look on one page. Visually, it looks awesome!! But, I’m not sure if this is the best way for me to keep my StumbleUpon favorites page. Again, it looks great!! But, it is hard for me to figure out what website it is by the Thumbnails. Some Thumbnails are easier to figure it out than others. Some of the Thumbnails are screen shots of the web page… making it easier for me to figure out what favorite it is. However, some of the thumbnails are images from the web page itself. Even though this too is cool it isn’t very easy for me to always figure out which StumbleUpon favorite I stumbled.

Bottom line…. I love that I have choices. Which display do I enjoy the most? The answer is, "I’m not sure, yet". For right now I’m toggling back and forth between different displays until I figure it out. So far, it appears that I’m leaning towards to the traditional basic original version of no thumbnails. But, that is probably because I’m not really good with sudden change and I need to work myself into it a bit. I’m usually a very visual person, so I’m guessing that eventually when I get more use to it I will be using the Display page with the Thumbnails in the List form.

What about you? What StumbleUpon Favorites Display are you using?

I’m Not Only a Social Media Marketer… I’m also the Tooth Fairy.

Wednesday, March 12th, 2008 | Tooth Fairy Dress-up

I have a little secret…. I’m the tooth fairy. It’s true. And, guess what else?! I’m also Santa Clause, The Easter Bunny, and Cupid.

Last week my 6 year old daughter, Hannah lost one of her front teeth and just yesterday she lost the other front tooth. She is missing both of her front teeth and as I stare at her beautiful face and her cute smile I realize how special this time is for her…. and for me for that matter. I haven’t seen her gums like this since she was an infant. And, it reminds me that she is growing up and how quickly the time goes.

Hannah Missing both front Teeth

So, as I do with all of my children when they lose a tooth I become the tooth fairy. I grab my wings, tiara and wand from my "special closet". These items sit next to my Santa, Easter Bunny, Cupid as they do for most parents. These are roles that I am proud to hold and it got me thinking….

How has the introduction of Web 2.0 changed these Special Days for the Kids?

How Web 2.0 adds Pizzazz to our Children’s Holidays

Tooth Fairy

Easter & the Easter Bunny

St. Valentine’s Day & Cupid

  • Try and Catch Cupid
  • St. Valentine’s Online Kissing Game - I virtually kissed a frog to find out if I will spend my days in the castle…. I found out that the frog turned into a gross gator. YUK!!
  • Kids can ask The Love Duck questions and get answers.
  • Kids can make a Virtual Valentine’s Cake for their Friends or for their Parents.

Christmas & Santa Claus

Web 2.0 isn’t going to change the fact that usually around 8 years of age children start wondering if these characters are real or not. It’s sad, but it’s true….. children will figure it out. I actually had this discussion on Twitter earlier today and found some interesting ways that children found out that these Holiday Characters weren’t who they thought they were. They were, in fact, their parents. There is no interactive website that will change this fact. The only thing we can do is help our children believe in the imaginary for as long as we can.

All of the above amazing Web 2.0 methods for kids to enjoy the Holidays doesn’t change the fact that Parents will remain involved in helping their children believe in the "Imaginary". But, I believe that these sites add a bit to the excitement of the holidays. And, it doesn’t mean that as a parent I am not going to stick to tradition…. I enjoy my many roles as a Mom. And, my dress-up clothes are not going anywhere!! I loved dressing up as a child and I still love dressing as an adult…. I wouldn’t change that for the World.

So, as I hang up my Tooth Fairy Wings, Tiara and Wand until the next missing tooth in my household I am already dusting off my Easter Bunny Suit, pulling out the plastic eggs, baskets and easter grass from the closet. But, I can guarantee that a little Easter 2.0 will be on the way too…. nothing like a good Online Easter Egg Hung to prepare the Kids for the real thing.

Lymphoma the Victor in IM-NY BOTW SMO Contest For Charity!

Thursday, March 6th, 2008 | IM-NY BOTW Lymphoma Charity Event

Each year coinciding with a major SEM event, The Internet Marketers of NY throw a Manhattan party bash to benefit a deserving charity. This year during Search Engine Strategies New York, the event’s sponsor Best of the Web ran a friendly poll where “advocates” ran unofficial social media campaigns, amongst SEOs and other communities, to help choose the lucky charity to receive the funds.

Jennifer Laycock, advocate of the HMBANA Milk Bank was in the process of kicking everybody’s asses with a miraculous come from behind Rally. This Grand Master of Mommy Links (and industry luminary) was sending out twitter blasts in 10-minute increments and had taken the lead.

Jennifer timed it perfectly, waited until the last minute, worked it, and was poised to bring the loot home for the Milk Bank. Which, let me just say, is an amazing charity. HMBANA Milk Bank is able to provide breast milk to premature babies who are in desperate need of the extra nutrition. Being the amazing Mommy that she is, it is no wonder that Jennifer battled to the last minute for her Charity of choice.

Then aimClear and all the other Lymphoma supporters roared back with SearchEngineWatch and aimClearBlog posts, StumbleUpon, email, and PM campaigns to the far corners of the earth. (Does that guy ever sleep?) You see, 3 years ago Marty survived Lymphoma Stage 3B, so this cause is also close to his heart.

The other contestant-charities were Camp Interactive and the National Association for Colitis and Crohn’s Disease advocated by Sara Holoubek and Mel Carson respectively. These are very worthy causes, which help a LOT of good folks out. Congratulations and thank you to all the bloggers who participated in supporting. We hope to see you at the party on March 18th during SES. (details here)

How Web 2.0 has changed Education

Wednesday, February 20th, 2008 | Snow up to Shoulders
Photo by chbradshaw

When I was a kid I would walk 6 miles to school in snow that was up to here (points to his shoulders).

I remember as a young girl my Grandfather telling me stories like this. And, when he would say this to me I would be thinking, "Thank G-d I wasn’t born in the "old days"…. I would have had to walk to school for miles and miles in snow up passed my head!!"

But, you know what? I think we were all born "in the old days". I believe we all rolled our eyes at our Grandparent’s stories and we were all pleased that we weren’t born in the "old days" and that our lives were easier than our elders…. and, yet in time we all will become elders.

It was just yesterday I was talking with my 11 year old about writing a report. My son was explaining to me what is involved in the 6th grade when you have to do research for writing a report. And, I heard myself say,

"When I was in the Junior High (yes, it’s true…. they didn’t call it Middle School back then) and I was learning how to research and write reports we didn’t have the internet to do our research. We had to do our research in a Library. We used a Card Catalog to determine where to find information regarding what we were doing a report on. The Card Catalog told us what Encyclopedia, Book, Magazine, Newspaper or Microfiche to find it in. Research took much longer than the report itself. All my research was written out on index cards, which was then hand written out on paper, spell checked with a dictionary and typed out with a typewriter. The typewritten report was then double checked and all typographical errors cleaned up with white-out and manually fixed."

My son just rolled his eyes at me. It was just at that moment it occurred to me that I am one of them!! I am a Story Teller from the "Olden Days".

Just like everything else from then to now…. Education has changed. The World Wide Web changed education in the 90’s. And, Web 2.0 and Social Media has Changed Education with the new Millennium. We now have what I’d like to call Education 2.0.

How Web 2.0 has changed Education

Education

Education 2.0

  • Homework - The teacher wrote homework assignments on the board. The student would copy the homework assignments into her daily journal to remember when she got home.
  • Homework 2.0- The teacher still writes homework assignments on the board.
    • Student uses his Cell phone to text the homework assignment to himself to remind him later.
    • Student pulls up his homework assignments on the school website when he gets home.
  • Parents - Parents check homework. Because it has been a long time since the parent has learned these materials herself she reads the chapter in the textbook or goes over the child’s subject notes.
  • Parents 2.0 - Parents still check the child’s homework. However, since it has been a long time since the parent has learned these subjects she…
    • Googles the answers to the questions
    • Searched the worksheet handouts online (via the text book website) and gets the answers.

    Parents are able to check their children’s homework in a fraction of the time.

  • Studying -
    • Students used their notes, text books and Study guides to study for an upcoming test.
    • Rewrite notes to help absorb the information.
    • Fellow Students pass their notebooks around with classmates to make sure they all have the correct notes.
    • Study Groups.
  • Studying 2.0 - Teachers still provide Study Guides and textbooks to study. However, students don’t have to share notes taken in class on notebook paper.
    • Student rewrites notes to help absorb the information. But, rewrites their notes online using a social platform, so that classmates can share the notes…see mynoteIT
    • Students chat via Instant Message to study.
    • Study via school chat rooms
  • Reports -
    • Go to the Library to do research.
    • Card Catalog to find out where they can locate the facts and information.
    • Encyclopedias, Books, Magazines, Newspapers and Microfiche.
    • Make notes on Index Cards.
    • Hand write report and spell check using a Dictionary.
    • Type report using a Typewriter or Word Processor (90’s).
    • Putting together a report from research to end takes a very long time…. students would know a month or more in advance.
  • Report 2.0 -
    • Students can do their research at home.
    • Students have access to a world of information at the fingertips via the Web.
    • Podcasts, Wikis, Blogs, Vlogs, Picture and Video Sharing.
    • Students have tons of software to choose from to put together their reports…. all software has spell check to easily check the student’s spelling without the need for a dictionary.
    • Putting together a report from research to end takes a fraction of the time as it once did.
  • Oral Reports / Public Speaking -
    • Research would be the same as above (look at Reports)
    • Visuals that you would want to use for your oral report would probably be hand made using poster board, markers, glue, and anything else a student would need to make a point using visual stimulation. Visuals would be time using imagination and materials.
  • Oral Reports 2.0 / Public Speaking 2.0 -
    • Research would be the same as above (look at Report 2.0).
    • Students could get their visuals using social Media and Web 2.0 as well.
      • Flickr
      • Google Image Search
    • Students can enter exactly what kind of visual they are trying to put together into search to find how to make it. For example, if you are doing an oral report on the Solar System you might enter "how to make the solar system" into search. Here you will find plenty of choices of projects on how to build a solar system perfect to use as a visual for your oral report.
  • Tutoring - If the Student’s parents felt that she was falling behind on her studies a parent would call the teacher or Guidance Counselor so they could locate a Tutor to help study with the Student at School or at home.
  • Tutoring 2.0 - Tutoring no longer has to be done at school at all. It can completely be done at home in several manners. Tutoring 2.0 can be done via:
    • Instant Message with the Tutor
    • School Website during a tutoring chat one on one with tutor or tutor with an entire Study Group.
    • Online with one of the many online tutoring groups.
  • Cheating - Unfortunately, cheating was there then and remains in education now.
    • Write answers to Quiz / Test questions on hands, jeans or soles of shoes.
    • Get a copy of the Quiz / Test.
    • Pass homework around to others to see.
    • Get Cliff notes of a book (instead of reading the book) to study for a test or to do a Report.
  • Cheating 2.0 - Cheating remains, but it goes to a whole new level of cheating.
    • Text Message answers to friends
    • Pre-written reports and essays found online.
    • Using music players to record information
    • uploading information to memory sticks.
    • Emailing homework assignments to fellow classmates.
*I do not agree with cheating. It is listed here because whether we like it or not…. some student’s cheat. I’m simply showing how cheating has changed with the addition of Web 2.0.

My child rolls his eyes at me as I use to roll my eyes at my parents and grandparents. I’m sure my children will experience the same thing with their children as well. Technology has changed so much in the 30 some years I have been around….. how much do you think it will change in the next 30?

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