How to create a powerful Hashtag for your brand

How to create a powerful Hashtag for your brand

It is present in Twitter, Facebook, Google+ and Instagram: hashtags are very important in the universe of social networking element that facilitates conversation and virality. Create the proper hashtags is vital so that your business is found in the conversation on networks by the appropriate public. But, how to create a powerful hashtag for your brand? Create a Hashtag isn’t easy Create a hashtag with the first thing that comes to mind is not going…

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Video Marketing in Social Networks: It’s not just YouTube

Video Marketing in Social Networks: It’s not just YouTube

For many years talking about video marketing was synonymous with talking about YouTube. But what happens Video Marketing on social networks? The giant video is still the winner in this area, but it is not nearly the only network where we can take advantage to this format. In recent months we have seen more and more social networks point to the video, so today we want to share with you all the options you have…

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Why should you use Gifs in your social networks

Why should you use Gifs in your social networks

We all have seen it. The gifs wiped out on the internet, although it is not new. It emerged in the late 80s and now when it is living its golden age, thanks to social networks like Facebook, Twitter or Tumblr. Gifs are gaining ground and big brands and use them in their communication channels. Do not you do it yet? The acronym GIF corresponds to Graphics Interchange Format. But to understand well that it…

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4 Factors of Success in Social Networks

4 Factors of Success in Social Networks

Do you ever wonder because some companies seem to handle well the social networks and others not? What unites all the brands that stand out in the web 2.0? We have identified the 4 factors of success in major social networks, so that you too can put them into practice in the daily lives of your brand. The 4 factors of success in social networks You’ve done a marketing plan in social networks You know…

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How to do a good graphic design in social networks

How to do a good graphic design in social networks

It is well known that currently the visual element is gaining more prominence in social networks. That is why they have grown in the last few years are precisely those social networks where images are the center of attention, such as Instagram and Pinterest. The work of the Community Manager and those responsible for photography and graphic design must go hand in hand. Although if you’re Social media or Community Manager and you do not…

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Which social networks are suitable for your company?

Which social networks are suitable for your company?

The proper management of social networking is an economic investment and time is not always necessary; is it appropriate we have a profile at all? It is possible that depending on the company does not have available time or necessary budget to have all possible active profiles. The ideal thing would be to get rid of those social networks that prevent us from grow on the truly represent an opportunity to develop our online marketing…

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Here are some mistakes that brands should avoid in social networks

Here are some mistakes that brands should avoid in social networks

Today many companies already have profile on social networks, at least in the most popular among users. It is not a secret that create content and implement marketing strategies in them allows them to strengthen the engagement due to the close interaction with their target audience and gain the trust of other consumers who do not know the brand. Here we share 6 errors to avoid in social networks: Not have a Community Manager. It…

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6 reasons why your company should be on social networks

6 reasons why your company should be on social networks

Perhaps you think it’s a waste of time, it complicate your life, your company has more important things to do than be on social networks. Then I’ll give you six reasons why your company should be on social networks that should change your mind. It is where customers are Every day increases the penetration of social networks, both in number of people, and in time they devote to them. In addition the age range was…

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Tips for effective customer service in social networks

Tips for effective customer service in social networks

In the online world, one of the key features that guarantee success or failure of a business is based on service quality to the customer attention. The customers give each time more importance to the quality of the care they receive before hiring a service or a product. Social networks are a powerful way for businesses to adapt and manage to know your customers and what they need, but poorly managed can turn out to…

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8 strategies to improve your presence on social networks

8 strategies to improve your presence on social networks

The growth of social networks is presented as an opportunity for companies to increase their customer base; however, a problem that can face those who want to succeed in those media is over-saturation of information to which all users of those resources are exposed. Certainly, the clients are there, nevertheless the question is: how is it possible to do so that they take into consideration a company? There are some ways which we present below:…

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