LinkedIn is one of the ways most commonly used by recruiters to find staff for their companies. It is therefore important to watch your profile and try to make it as attractive as possible. In this note we tell you how you can do it.
Highlight your personal brand
Get your profile to create your own personal brand. This way you not only attract visitors, but will also generate a need to know more about you. Try to answer this question: What are your skills and why you’re so good in this job?
Do it searchable
Make sure that the URL of your profile is your name so that both employees and customers who want to find you; they can do so without any problem. If you have any keyword, add it to your resume. In this way, more people will want to know more about you.
Highlights your experience
LinkedIn is a kind of virtual resume, so your skills, qualities and knowledge cannot miss it. It is also vital that you include keywords in the content of the profile, since that will make your experience stand out.
On the other hand, you can include presentations of work or slideshares to differentiate your profile from the rest. Although thinking about how to make your profile more attractive it may seem complex task, you just need to think about what things make you a unique professional.
If you want to get a job through this social network for professionals, you should not miss include recommendations from colleagues. These can arise from clients or former employers.
Update it and try to keep it active
The activity is essential in LinkedIn, so it is important to keep your profile always updated. The higher your interaction, the greater the number of people who come to your profile.
You can also create your own group and keep it active. This will allows you to demonstrate your specific interests and others will consider you as a qualified person, who can take over the organization of a large group of people.