Are You Ignoring these Important Content Marketing Elements?

Are You Ignoring these Important Content Marketing Elements?

As content marketing is becoming a larger part of marketing, it is important make sure that you aren’t missing out on some key components of content that you may not be as familiar with, coming from the marketing world. Content marketing is a broad field encompassing visual content as well as written content, so videos, infographics, blogs and even whitepapers are all related to content marketing. We define content marketing as the technique of creating…

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Create Great Social Media Channels

Create Great Social Media Channels

If you are a business owner, or simply a manager that wants results, then you know the importance of your social media channels. There are plenty of channels out there, with more becoming more popular every day. If you find yourself wanting to find ways to better your social media channels, there are a few tips that you can keep in mind. First, social media has quickly become the first line of customer service. Customers…

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4 Keys to a correct web navigation

4 Keys to a correct web navigation

When we talk about web usability there is a basic aspect that we always have to try if we want our website to meet a minimum requirement and is nothing other than web browsing. When a user searches for sports results on a sports website, when another searches for a specific clothing store in a fashion store or when a third party wants to download documentation from a web portal, web browsing must be perfect…

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5 Ways You Can Run Your Small Business Like A Big Corporation

5 Ways You Can Run Your Small Business Like A Big Corporation

You are already a star for having your own business. But simply realizing the dream and opening the business is not it. As an entrepreneur or small business owner, you know you need to keep your business going to achieve greatness. To do so, you need to think big. So we have compiled five ways you can operate like a large company. Think Strategically To get where you are, you would have started with a…

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Benefits of a landing page

Benefits of a landing page

For a couple of years ago you have surely heard of the use of landing pages within what is an online marketing strategy. And is that today the landing pages are another tool to be successful in our marketing campaigns since the use of landing pages have a purpose always very specific and are designed with a very clear objective. Now, if you do not know what a landing page is, I’ll summarize it in…

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Tips for optimizing a web site for mobile

Tips for optimizing a web site for mobile

At present it is vital that a brand has optimized its website for mobile devices for the reason that today almost everyone owns a mobile and makes different search for any need that arises at any given time. Optimizing websites for mobile means that users navigating our website with these devices have the best possible experience. In this article we will explain how to optimize a website for mobile. In recent years such is the…

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How to Use Hashtags in Pinterest

How to Use Hashtags in Pinterest

If you’ve been on social networking for some time, you’ll already be familiar with the concept of hashtag. Although we’ve all met the hashtags thanks to Twitter, it is now also used in other social networks like Facebook, Google+, Instagram or Pinterest. Today we will focus on hashtags on Pinterest. What many users are unaware of is that the operation of hashtags in Pinterest is somewhat different than in other networks. That’s why today we…

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5 Good Practices for Trademarks in Instagram

5 Good Practices for Trademarks in Instagram

Instagram is a social network that is increasingly used by brands. It is a tool that generates emotions and has a great level of interaction. It is a perfect channel to show another image of your brand, more emotional and less corporate, which does not mean that it does not need a defined strategy. 5 Good Practices for Trademarks in Instagram Take care of the images Instagram is a platform designed for use in the…

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How to achieve that Google indexes your website faster

How to achieve that Google indexes your website faster

If you’ve recently created your website, you’re sure to want Google to start showing it among their search results. The first step is for Google to index your website faster. To get Google to index your website faster there are several techniques you can run. Create a Sitemap and submit it to Google Webmaster Tools A sitemap is a document that indicates the pages that contain your site and how often these are updated, so…

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